Impact partner profile
International Development Enterprises
iDE create income and livelihood opportunities for poor, rural households
Mosammot Razia Begum is a mother of four children and a latrine producer in Bangladesh who received training through iDE’s sanitation marketing program. Photo by Fahad Kaizer/iDE
iDE believes that people should have the power to prosper on their own terms. Their programs are centred around transforming the lives of people who live in the least developed areas of the world.
The team at iDE is focused on championing the rural poor as critical market actors as customers, entrepreneurs, sales agents, producers, and more. They believe that to end poverty we must empower the millions of people who live on $2 a day. By harnessing the power of creativity and entrepreneurship on an individual level, iDE aim to develop a deep understanding of the local market, before designing products and services to ensure people can benefit from them. By delivering these types of systems-change solutions, iDE aim to help people in the communities become self-reliant with the goal of creating a lasting impact.
iDE’s work is framed around a model called Infinite. The Infinite impact model outlines a progression of programmatic approaches (Assess, Availability, Access, Acceptance, Ability, Advocacy, and Adapt) that, when implemented together, create the conditions for a functional and inclusive market ecosystem. The team at iDE work to understand gaps in markets that impede people from participating in their local economy, and then test different solutions to fill those gaps. Successful solutions are replicated and scaled to reach critical mass and serve as a springboard for entire districts, provinces and nations, with the ultimate goal of moving communities from poverty to prosperity.
Across their first 30 years, iDE transformed the lives of over 20 million people, and their ambition in their current strategic plan is to accelerate the rate of impact to millions of people around the globe. To date, iDE has helped 35 million people increase their annual household income by an average of $269 USD.
Type of grant funding given
Core impact goals
Expand their reach to 40 million people
iDE aims to reach 40 million people with impactful WASH and livelihood products and services.
Increase annual average income
iDE aims to ensure that there is an average household income increase of $200 per year for those that acquire WASH and/or livelihood products and services.
Maintain a cost-effectiveness ratio of 10:1
iDE aims to maintain a cost-effectiveness ratio of 10:1. This means every dollar spent on iDE's programs, delivers at least $10 of additional income earned (or saved in the case of WASH) by households with whom iDE works.
iDE aims to reach the following impact milestones over the course of Thankyou’s grant period (12 months):
1. Scale their impact to 500,000 individuals, or roughly 100,000 households
2. Increase household incomes by $200 USD/year
3. Ensure 10:1 of additional income is earned (or saved) by households for $1 that is spent by iDE (see Core Impact Goals for further explanation)
4. Generate $70.5M USD in total economic impact
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